Assignment Content

1. Purpose of Assignment
   All products/services go through a life cycle of NPI (new product introduction), growth, maturity, and decline. These various stages affect the marketing strategy and promotional efforts for a particular product or service. In Week 3, you will incorporate a product strategy that addresses at least 3 areas of the product life cycle. The primary objective of this assignment is to allow you to demonstrate an understanding of the factors that can affect the launch of a product or service.

   Assignment Steps
   Create a minimum 700-word product strategy in Microsoft® Word. Complete the following:

   • Select a product strategy.
   • Address at least three areas of the product life cycle (e.g., NPI, growth, maturity, and decline).
   • Discuss two types of media methods you could use to highlight your product or service.
   • Determine how you will measure the marketing activities (i.e., what metrics will be used to determine success or failure).
   • Address three elements of the following product and promotion list:
   • Integrated marketing communication
   • Advertising strategy/objectives
   • Push and pull
   • Media strategy
   • Advertising execution
   • Direct marketing
   • Public relations/strategies
   • Positioning
   • The plan will be a continuation of the global or multi-regional company you chose in Week 1 and will be incorporated into your overall marketing plan for Week 6.

     Note: Charts/graphs/tables do not count toward the word count.

     Format your assignment according to APA guidelines. 

     Submit your assignment.

     Grading Guide: Promotion and the Product Life Cycle Grading Guide

Advanced Levels of Clinical Inquiry and Systematic Reviews

Create a 6- to 7-slide PowerPoint presentation in which you do the following:

• Identify and briefly describe your chosen clinical issue of interest.
• Describe how you developed a PICO(T) question focused on your chosen clinical issue of interest.
• Identify the four research databases that you used to conduct your search for the peer-reviewed articles you selected.
• Provide APA citations of the four peer-reviewed articles you selected.
• Describe the levels of evidence in each of the four peer-reviewed articles you selected, including an explanation of the strengths of using systematic reviews for clinical research. Be specific and provide examples. 

You Make the Call

Situation 1

Jonathan Lugar, 17, had just finished helping his mom with a garage sale when it occurred to him that he might create a business to do the same for others and make a little money for college. The idea was to offer a service that would take the headache out of running a garage sale. Lugar would handle all advertising and sale setup, and his experience with other garage sales in the area would allow him to coach sellers on pricing so that items would actually be purchased. He figured he could charge $200 per job for sales that bring in $400 or less, but he and the seller would split sales above $400 on a 50-50 basis. Lugar believes the greatest value added from his services would be from his pricing insights, since most people rarely have a garage sale and thus have little idea about how much to ask for items. Careful pricing would make his customers happy, since they could maximize their sales and minimize the risk that they would be left with the very items they were trying to get rid of. In fact, Lugar planned to keep track of how much things sold for to fine-tune his pricing advice. He estimates that his startup costs would be minimal and would come mostly from the use of his truck and some fuel.

1. Question 1 How would you classify Lugar’s startup idea? Is it a new market idea, a new technology idea, or a new benefit idea?
2. Question 2 What was the source of Lugar’s startup idea?
3. Question 3 Would you recommend that he give this startup concept a try? Explain your reasoning.

Prevention and Treatment Presentation

This week you will identify current prevention and treatment strategies used to address juvenile delinquency.

In the context of juvenile delinquency, treatment and prevention take on two different meanings. Treatment is reactive in nature, providing remedies for issues and conditions already present. Prevention, on the other hand, is proactive in nature, concentrating on eliminating or reducing the commission of certain conduct or the presence of certain situations.

Create an eight slide PowerPoint presentation which lists current prevention and treatment strategies. Include the following in your presentation:

• List two current prevention strategies.
• Discuss how effective each prevention strategy is in successfully rehabilitating the juvenile delinquent.
• List two current treatment strategies.
• Discuss how effective each treatment strategy is in successfully rehabilitating the juvenile delinquent.

Provide case studies/examples of each.

Note: This Assignment requires outside research. Use at least two credible sources and discuss how you evaluated the credibility of the resources used. You may consult the Library, the Internet, course materials, and any other outside resources in supporting your task, using proper citations in APA style.

The PowerPoint presentation should have the following characteristics. 

• Contains a title slide, introduction slide and references slide (these do not count in the eight slide requirement).
• Bullets for your main points.
• Pictures to support your presentation where applicable.
• Research from at least two reliable sources to support the main message, including graphics.
• Incorporate information from course readings, the course materials, or other library sources to support your discussion. Properly cite all sources of information by including in-text citations and a list of
  references.
• Research and visuals are cited in APA citation format, both in-text and on a References slide. You need to quote material taken directly from a source.
• The same standards for documenting sources that apply to an essay, apply to a presentation. Go to the
  Academic Writer website for a digital library of APA Style quick guides and tutorials to refine your writing.

 Create a chart comparing at least 3 leadership models presented in:

 https://www.linkedin.com/learning/leadership-foundations-leadership-styles-and-models 

 In a 250-word response, reflect on how these models compare to the results in the management style test attached.

 Format to APA requirements. 

ANSWER THE FOLLOWING EACH IN 150 WORDS MINIMUM:

1. Please discuss how you as a leader in any organization would approach the management who had the culture (Don’t Rock the Boat). 

2. What type of leadership style do you think fits best with your organization to reduce fear from your subordinates for asking questions.? 

For #3 in the directions of the assignment, I am posting questions below for you to address.  Please cite references in your response. You may use the text from your paper to answer these questions.

 1. What was the primary question of your research?

2. After going through the paper development process, did you have to change your research question?

3. Which level of inquiry question (scientific, mathematical, cultural, or ethical)  was the most challenging to answer? (Include a paragraph from this section of your paper to show what you were able to include.)

4.  What is one simple to implement solution or improvement that you think would help the population impacted by your research topic?

5. In conclusion, what was one takeaway you gained from the research/one major point?

6. What is one question that you could develop/ask now to further investigate the topic you researched? 

• Review the article “The Pressure to Cover.” Pay particular attention to the concept of assimilation.
• Review the “Assimilation and Ethnic Identity” article on the Asian Nation website. Focus on connections between assimilation and ethnic identity.
• Consider one advantage and one disadvantage of assimilation from the perspective of an immigrant.
• Think about one advantage and one disadvantage of assimilation from the perspective of a non-immigrant (i.e., citizens of a country or natives of a country).
• Reflect on how assimilation can influence immigrants to redefine their identity.

The Assignment (3–4 pages):

• Define assimilation in your own words.
• Explain one advantage and one disadvantage of assimilation from an immigrant’s perspective. Provide an example for each.
• Explain one advantage and one disadvantage of assimilation from a non-immigrant’s perspective. Provide an example for each. This question is asking you to detail how non-immigrants (i.e., citizens of a country or natives of a country) are affected or feel about immigrants’ assimilation.
• Explain how the choice to assimilate or not to assimilate can influence immigrants to redefine their identity.

Support your Assignment with specific references to all resources used in its preparation.

Write a four- to six-page research paper for the final.   In order to the write paper, you must screen (outside of class) the additional, assigned film.  The movies are: “Apocalypse Now(Theatrical Cut)” and “Apocalypse Now Redux”

The paper should consist of three parts:

1. Research and contextualize the film in terms of its historical significance in cinema, and describe the conditions (aesthetic, economic, etc.) that led to a different version of the film.   

2. Compare and contrast the two versions of the film.  

3. Discuss which version you consider to be more “artistic” and why.